We recently released our 2011 Passenger Survey Results and I want to spend a little time giving a deeper explanation of some of the findings. In this video, I look at one of the more challenging slides that shows how willing passengers are to use a credit card broken down by country.
As 2010 draws to a close, I find myself pondering on the changes in the industry and what is coming in the next 12 months. I’m sure that many of you are going through the same mental exercise. As a vendor to the airline industry, our success depends on being able to navigate trends and identify long-term solutions.
Last week, I had the opportunity to attend the annual Ancillary Revenue Airline Conference, which was hosted in conjunction with the FFP Loyalty Conference and Co-Brand Partnerships Conference. Altogether, the conference was called the Mega Event and held in chilly Montreal, Canada. While at the conference, I spoke with a few leaders in the industry about trends and what airlines can do to enhance their offerings
Over the last year, we’ve seen a lot of change in the airline industry – everything from emerging inflight Internet to paying for luggage. Most exciting though, is the increased interest in using the inflight entertainment platform as a vehicle for revenue generation. With ever-advancing changes in digital entertainment on the ground, airlines are poised to implement new content and applications that create strong revenue streams and provide value to passengers.
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