Several months ago, we posted a preview of the new 2014 Passenger Survey Report. We are excited to announce that it is now available for download. Here’s a glimpse of what you’ll find in the report: Key findings on IFE type preference, importance of movie and TV show selection, and preferred content mix What devices […]
Just as in years past, digEcor is pleased to announce that we conducted a survey of passengers worldwide near the end of 2013 and will be releasing the full report FREE to subscribers of our Airline Solutions Insider newsletter, which is a free monthly newsletter of the most salient IFE&C articles on the web that […]
As a company, we had the opportunity to participate in the Airline Passenger Experience Expo (APEX) in Anaheim, California, and we’re happy to announce that it was a great success. Thousands of aviation professionals from around the globe representing more than 120 airlines attended the expo. It’s no simple task to generate buzz and drive […]
As you may or may not know by now, digEcor was recently acquired by Total Aviation Solutions (TAS) out of Australia. We are very excited about what this acquisition means; though, I’m sure that there are some questions. My objective with this post is to answer a few of those questions.
The decision to begin having a social presence was a slow one. There were several concerns that needed to be addressed. For example, our target audience is airline employees in a position to either make or influence the IFE purchase decision. That’s a pretty narrow group. How do you find those people online?
Using analytics and on-site surveys (thank you if you answered one of them), we found that our old site wasn’t setup to allow you to quickly and easily find the right information. Part of the problem was that in our effort to provide lots of information, we created too many pages that were difficult to navigate. So we rethought the design, structure and information from the ground-up.
Who doesn’t love a little prognosticating? As we’ve been putting our plans in place for the coming year(s), we’ve been reviewing key trends in the in-flight entertainment industry. We decided to pass along a few of those that we consider the most important to keep an eye on.